Zet from Danish design house Menu has the virtue of appearing airy and light, complementing its surroundings while not imposing itself in a room. But this shelving system by designers Florian Kallus and Sebastian Schneider, who form the Cologne-based studio KaschKasch, is a marvel of stability. A sturdy metal framework supports the wooden U-shaped shelves, making Zet easy to assemble in the desired manner (and also reconfigure at will.) In chrome with smoked-stained oak shelves or black-on-black powder coat framework and shelf stain.
1x2: 29.5" h x 36.5" w x 15.75" d (74.9x92.7x40cm)
1x4: 60.5" h x 36.5" w x 15.75" d (153.7x92.7x40cm)
2x4: 29.5" h x 72.25" w x 15.75" d (74.9x183.5x40cm)
2x8: 60.5" h x 72.25" w x 15.75" d (153.7x183.5x40cm)
Steel, stained oak veneer
"It's about creating aesthetically pleasing designs that evoke true feelings,” Menu founder Bjarne Hansen told the online magazine Lonny, “as well as improving processes in people's daily lives.” Ranging from tabletop objects to bath fixtures to lighting and furniture, the Danish brand’s pursuit of "soft minimalism" involves collaborations with designers from all over the world. The company’s guiding spirit is a quest for functional originality—with each product having either a new purpose, incorporating a new material or utilizing a new production method.
Menu is just as dedicated to responsible manufacturing as it is innovation. Working to locate new partners in developing countries around the world, the company searches out local factories or small private co-operations to turn out high quality goods and also provide a better economic foundation for the people involved in that production. "We’re passionate about design, new materials and clever details," say the folks at Menu, "and we dream about making a difference."
The expressiveness of restraint. A symbiosis of straightforwardness and beauty that toes the line between function and formal severity. Traditional craftsmanship techniques coupled with the disruption of new technologies. These are among the mandates undertaken in the furniture and lighting design and art direction of KaschKasch, the studio helmed by Florian Kallus and Sebastian Schneider and located in a charming backyard building in Cologne that was once a saddlery and adjoining horse stable.
The two arrived at their hands-on approach, initially having both trained in cabinetmaking, and then product design at Münster University of Applied Sciences. Soon after partnering in 2011, KaschKasch design studio was nominated for best newcomer at the German Design Awards. The studio has since scooped up international prizes, including the prestigious Red Dot Award in 2019 for the Ani Lamp for Blomus, just one of 2 dozen international design houses realizing KaschKasch’s work—including Menu, Marset and Normann Copenhagen.