Twice Rug: 35.4 x 59.1 in
Twice Rug: 35.4 x 59.1 in
Twice Rug: 63 x 94.4 in
Twice Rug: 63 x 94.4 in
Twice Rug: 78.7 x 118.1 in
Twice Rug: 78.7 x 118.1 in

Asplund × Jessica Signell Knutsson

Twice Rug

$1,281 – $5,521

$1,281

SKU: ASP-TWC-RUG-1

Average lead time: 8-10 weeks

$3,538

SKU: ASP-TWC-RUG-2

Average lead time: 8-10 weeks

$5,521

SKU: ASP-TWC-RUG-3

Average lead time: 8-10 weeks


Description

An rising industrial designer from Stockholm living in Barcelona, Jessica Signell Knutsson unfurls a strikingly geometric rug with adjoining  blocks of the same color.  Employing traditional craftsmanship, Twice is entirely made by hand—the yarn is hand-dyed, tufted with a small mechanical tool and finally sheared using hand-held scissors (no electricity is used.) The contrast comes from the materials—with one side in 100 percent wool and the other in Woolsilk (a 50-50 wool/Tencel blend)—creating a nuanced difference in lustre and subtle play of hue.

Specifications

Size

  • Small: 59.1" l x 35.4" w (150x90cm)
  • Medium: 94.4" l x 63" w (240x160cm)
  • Large: 118.1" l x 78.7" w (300x200)

Material

Hand tufted wool, tencel

Brand

Asplund

“Small details are more important in simple minimalist design, because you see every line,” says Sandra Adrian Asplund, creative director at the eponymous Stockholm-based furniture brand. The brothers Asplund—Michael, an art dealer, and Thomas, a banker—originally teamed up to open a gallery that treated furnishings as works of fine art. When their vision took off, Sandra joined the team as creative head (and later spouse of Thomas) to develop a collection in a style they dub “Friendly Minimalism” that has grown into an internationally acclaimed design leader.

A warmer take on iconic Swedish minimalism, the Asplund look is similarly grounded in functionality and and hews to an ethos of sustainably. “Natural materials often require a bit of love and care, but in return, they age beautifully and last a lifetime,” says Sandra. Carefully produced in Sweden with environmentally friendly processes and a large measure of hand craftsmanship, Asplund goods are contemporary heirlooms, she says. “Unless every inch is perfect, it is not good enough.”


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